Media, Entertainment and Leisure
The Indian media and entertainment (M&E) industry is one of the fastest growing industries in the country. Its various segments viz. film, television, advertising, prints media and music among others have witnessed tremendous growth in the last few years.
The media and entertainment industry in India is likely to grow by 13% p.a. over the next five years and touch US$ 24.04 billion by 2014. With a majority of the population below the age of 35 and increasing disposable income in the Indian households, the average spend on media and entertainment industry is likely to substantially grow in India.
With the growing popularity of Indian content in the world market in general and South Asia in particular, the Indian entertainment industry players are venturing abroad to tap this booming segment. Consequently, many Indian domestic players have set up distribution arms overseas and entered into joint ventures with leading international media & entertainment conglomerates. Apart from films, other entertainment content areas like music and television also have a huge potential international market. One of the recent estimates puts the total value of Indian content sold overseas at over US$ 200 million. Further, this number is expected to grow by over 20% every year.
The ever expanding innovations and the entry of new mediums pose lots of opportunities and challenges for the industry. Further, corporatisation, rapid technological developments have now partnered with the creative and artistic minds to add to bring about disciplined approach and professionalism in this industry. In addition, the ever-changing and new laws and regulations are playing a vital role in protecting and safeguarding interests of this industry.
Leisure is currently one of the most exciting sectors in India. Though developing fast, the industry is still at an early stage of development. The current size of the consumer market for the leisure and amusement sector is estimated at 25 - 30 million. With a population of 1 billion, 30% of which is under 20 and economic growth set to continue at 6% per annum, the number of consumers can only increase.
The sector is developing throughout India but the major projects are planned in the metropolitan cities, their suburbs and other major cities in Western and Northern India. Interest in the leisure business is not limited to entrepreneurs. Consultants are beginning to focus on business prospects in the leisure industry.
Suresh Surana & Associates has created a unique niche with focus on all important segments in this industry. With its deep knowledge, continuous research and focus on this industry, Suresh Surana & Associates is in a position to provide practical, result oriented bouquet of services to organisation in this industry.
What we do
Suresh Surana & Associates provides professional services to following major segments:
- Television channels
- Content producers for Television channels
- Films production, distribution and exhibition
- Events and Live Concerts
- Music
- Advertising & Creative media
- Print Media
- Internet content media
Some of the unique services provided are:
- Strategies for inbound and outbound investments for the corporates to have global reach and competitiveness
- Corporate structuring and tax advisory services for global entertainment events, concerts held in various parts of the world
- Designing and setting up enterprise wide Standard Operating Processes (SOPs) and systems for uniform working
- Internal, concurrent and special audits to ensure improved efficiency, internal processes and controls, compliances etc.
- Concurrent audits of specific events, shooting schedules etc.
- Assistance in legal documentation and business agreements for various commercial and legal transactions